Categories
Uncategorized

The Trillion Dollar Company Club

You must have heard, how recently Apple become a ‘trillion dollar’ company.

Yesterday, Amazon did the same. That’s right, they joined the ‘Trillion Dollar Company Club’. Not bad for a 24 year old company.

When they went public in 1997, their share price was $18. Tuesday, the share price hit $2,050. Valuing the company, just over $1 Trillion.

Wonder if Jeff would’ve ever thought, Amazon would be the second company to enter the ‘Trillion Dollar Company Club’ when he sat in his office, with a hand painted sign on the wall… selling books on-line.

It’s a brilliant success story.

Only 2 companies have achieved this phenomenal success. Only 2 companies in that club. But I’m certain, over the next few years, we’ll see more enter the club.

It comes down to a few reasons why Amazon and Apple have achieved such success – Innovation.

The ability to keep adapting.

The ability to keep growing.

The ability to keep thinking, trying and venturing into new areas.

To keep going… Business as Usual (BAU) – won’t get you into the Trillion Dollar Club. In fact, it probably won’t get you into any club.

But that’s the problem – you have to invest. You have to grow. You have to think differently.

So, Jeff… is one of the richest people in the world… but what’s the real secret? A few years ago, Jeff shared…

Customer first – we all know that.

Invent, Innovate… yep, got that.

Be Patient. Ah…. that’s something we don’t have these days. We don’t have the patience to let things grow, to understand and see how they turn out.

To keep trying… it’s easier to say – park it/bin it/stop it… if it isn’t working.

How much patience have you got to keep going? to keep learning, re-adjusting and figuring it out?

We could relate this to football. How managers of teams are sacked very quickly, if there’s a number of losses and the team performs very badly.

I remember when Alex Ferguson (the Manchester United boss) had a string of bad results and had one match to save his position. Funnily enough… he won that match and went on to be one of the most successful managers, in English Football, of all time.

I know this very well… because it was against Nottingham Forest.