
Bal’s Friday Thought…

Recently, I’ve noticed – there’s been a lot of innovation around vehicles.
There’s the self-driving cars which I’ve spoken about before, there’s also the flying cars which are coming soon… and yes, we have the fully electric cars which are getting better and better.
But there’s so much to a vehicle which can be improved – and why is it we think in traditional manners?
Take the tyre for example.
Take Michelin for example. Started in 1889. Has much changed with their tyres? – same old rubber and air. Yes, there’s been new and improved designs.. but anything radical?
Now – don’t get me wrong, Michelin are a great company with some great history and delivering some great products.
But you know… everything is being disrupted.
And why not better – for Michelin, to team up with a car manufacturer, to work on something that would be ‘ground-breaking’.
How brilliant is this?! – Safety first.
No air. Simply design. Less rubber. Potential reduction in CO2.
So… who needs air, anyway?
Sometimes (and I’m guilty of this) doing too many things at once.
Bal’s Kitchen, my Football, and numerous other extra-curricular activities… are on my list of things to do. But recently, I decided… I’ll cut a few things and really focus…
That’s right – we’re back with a Podcast! Firstly sorry it’s taken so long! – When you listen to it, you’ll realize why and hope you appreciate the reasons.
We talk about Kat’s walking stick, her Virgin Cable and how you should be utilising the 24hours in a day you have! – that’s right… we break down the 24 hours down… to get you motivated to do something!!
It’s available on Spotify (scan the code above!!) and also on Apple Podcasts (search for Think Lean Get Digital) – please leave a review and 5 stars if you enjoy what you hear.
Always open for comments and suggestions for improvements and any topics you’d like us to talk about in the next episode…
Another blog post about Social Media, Bal? – I’m using the tools, I post… I share… and I wait for likes.
Whilst that is great – you should be doing more on Social Media. Just having the tool is one thing – using it effectively is another.
Yes – I know, there’s a lot of tools out there. I know that it can be time consuming and that there’s so much information being generated and shared – however, you have to a) keep consistent and b) have a goal!
There’ll be a reason for you to use social media – to make some noise and let people know about who you are and what you do. You’re probably trying to sell something – and Instagram being soooooooo huge, is the perfect platform for you.
What tools you use – is up to you. Facebook is the biggest in the world. Followed by some of the other popular one such as YouTube, Instagram, Twitter, Whatsapp, etc…
Just posting an update or sharing an image isn’t enough these days. Because everyone is doing that.
It comes down to collaboration.
How many posts and photo’s do you comment – engage – build a conversation on? How many times have you shared some of your knowledge on someone else’s media platform?
It works both ways. The more you actively share and collaborate – the more others will with you! And that’s where the value is.
Your reach will increase – and you’ll gather more followers and customers.
The other point was having a goal. What do you want your audience to know or do? When they land on your page – is it clear what you are about and what the ask is. Is there an ask?!
Having these clear simple steps will take your social media game up a notch and for you to really leverage the power of social media and build on what you’ve started….
Side note – apologies for the lateness of my podcast! – All will be explained when Kat and I get a chance to record the next one… which I’m hoping won’t be too long.
Happy Monday! – And if you’re in the UK… Bank Holiday Monday!
I was always told – work hard, save your money and enjoy it later in life.